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This Element is an excerpt from The Truth About the New Rules of Business Writing (ISBN: 9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.


Simple, quick, foolproof ways to supercharge every email you write--and all your other business writing, too!


“Kill the passive and commit to action”: You’ve probably heard this before, and it’s true. Cut inactive verbs and you’ll liven up your writing enormously. What’s inactive? It’s easiest to show you: “The road was crossed by the chicken.” Think no one would say this? Here are everyday examples of business language that contain the same weakness....



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