More titles to consider

Shopping Cart

You're getting the VIP treatment!

With the purchase of Kobo VIP Membership, you're getting 10% off and 2x Kobo Super Points on eligible items.



A great way to jump-start your career in pharmaceutical and biotechnology sales!

"Be brief, be bright, be gone" is the philosophy that launched David Currier to a successful career as a pharmaceutical sales representative. Simply stated, this approach encourages aspiring sales professionals to:

  • Be brief-Keep your sales presentations short and to the point.
  • Be bright-Understand your product and its clinical context.
  • Be gone-Respect your customer's time.

But that is only one piece of advice an aspiring representative should retain from this book. This book also covers:

  • Pros and cons of a career in pharma/biotech sales
  • How to land a job with a major pharma/biotech company
  • Getting to know your customers (physicians and hospitals)
  • Selling skills, basic etiquette, sales call basics

and lots more, including 10 key tips that help ensure long-term career success.

This is the book that top pharmaceutical and biotech sales trainers have asked for!

"I wish I read this book when I got started. It is easily the best book I have seen on the subject."-Ellen F. Simes, Springfield, MA, Pharma/biotech trainer

"Anyone even thinking about a career in the industry should read this book."-Pam Marinko, Wilmington, NC, Pharma/biotech trainer

"Wow! Very well done. Some really good information for folks just starting out-and for veterans like me, too."-JoAnne Skypeck, Holyoke, MA, Pharmaceutical sales representative

Ratings and Reviews

Overall rating

No ratings yet
5 Stars 4 Stars 3 Stars 2 Stars 1 Stars
0 0 0 0 0

Be the first to rate and review this book!

You've already shared your review for this item. Thanks!

We are currently reviewing your submission. Thanks!


You can read this item using any of the following Kobo apps and devices:

  • IOS