The Attractional Church
Growth Through a Refreshing, Relational, and Relevant Church Experience
Every church leader and church member want their church to grow. The promise of THE ATTRACTIONAL CHURCH is that if a church experience is positive, the lost, absent, and unfilled will come and complacent people in the pew will have their faith renewed. Author Billy Hornsby says that what keeps most churches from growing are the "methods" they choose for their outreach efforts. The local church must ensure visitors and members alike a good and lasting impression of their experience in church, especially the worship service.
"You must get the first impression right!" Hornsby insists. From the website, Facebook page, Twitter accounts, leadership blogs, and parking lot to the worship facility and worship service: the total church experience must speak to people's emotions and be relational and relevant.
THE ATTRACTIONAL CHURCH is both motivational and practical with guidance on how to accomplish this transformation, and also presents case studies of some of the fastest-growing and most innovative churches in America. Here is a fresh vision for what the church can be.
- FaithWords, February 2011
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