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Synopsis

If youre thinking about offering a deal-a-day promotion from Groupon, LivingSocial or one of their online clones . . . STOP!Before literally giving thousands of dollars away and risking your entire business, you owe it to yourself and your bottom line to become informed of the risks. And the one-and-only Retail Doctor®, Bob Phibbs, is the man with the facts you need. Using case studies and months of research, Bob Phibbs, The Retail Doctor®, takes an in-depth look at what makes up one of these deals, what the risks are to businesses and how you can revitalize your business, instead of creating a potential financial disaster. This ebook also contains a bonus chapter from Phibbss bestselling book, The Retail Doctors Guide to Growing Your Business. About the author: Known nationwide as the Retail Doctor®, Bob Phibbs is a contributor on MSNBC, keynote speaker and business consultant who has transformed thousands of businesses throughout the world with his straightforward, proven advice.

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