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Public Relations eBooks

If you like Public Relations eBooks, then you'll love these top picks.
Showing 1 - 24 of 1044 Results
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  • Start-up and Entrepreneurial Communication

    Theoretical Foundations and Contemporary Development

    This book delves into the dynamic field of start-up and entrepreneurial communication, addressing a significant research gap.Start-up and entrepreneurial communication is a critical practice for organizations in their early stages of development. Characterized by their innovative and growth-oriented nature, these organizations often find themselves in a constant state of re-evaluation and ... Read more

    $64.99 USD

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  • The Business of People

    Net-work to Net-worth

    by O.G. Euceda ...
    Explore the power of human connections and the profound impact it can have on our lives and careers through successful business owner and musician O.G. Euceda's true-life story and motivating entrepreneurial path.In this inspiring book, O.G. Euceda shares his own experiences and reveals how his genuine love for people transformed his life. Through heartfelt storytelling and funny childhood ... Read more

    $6.99 USD

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  • Transformative Practice in Critical Media Literacy

    Radical Democracy and Decolonized Pedagogy in Higher Education

    Series series International Studies in Higher Education
    Transformative Practice in Critical Media Literacy brings together a diverse selection of essays to examine the knowledge production crisis in higher education and the role that news media and technology play in this process.This text highlights the importance of radical pedagogy and critical media literacy to fight back and reclaim higher education as the battleground for democracy and the ... Read more

    $52.99 USD

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  • Internal Communication Strategy

    Design, Develop and Transform your Organizational Communication

    by Rachel Miller ...
    Getting internal communication right starts with having a clear strategy. Internal Communication Strategy is your all-in-one guide to designing, developing and delivering an effective internal communication strategy that will inspire and motivate your employees.Written by award-winning communications professional Rachel Miller and featuring key insights from companies such as Marks & Spencer, ... Read more

    $34.99 USD

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  • Nonprofit Communications

    A Mission-Driven and Human-Centered Approach

    This text provides a guide to strategic communications for nonprofit organizations that is rooted in the desire to serve and do good.Acknowledging that nonprofit organizations, like commercial businesses, cannot succeed without a communications strategy that supports their overall business goals, seasoned practitioner and educator Kelly C. Gaggin explores the industry in a way that nurtures the ... Read more

    $54.99 USD

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  • HOW TO SELL TO TOM, DICK AND HARRY AT ANYTIME

    Strategies to Sell Quick & Smart, Boost Profits and Nurture Strong Customer Bond

    Having diffiulty in meeting your sell target?This guide offers a comprehensive strategy to enhance Your Sales Approach and Boost Customer Satisfaction and Profits."Imagine having a sales force that can approach any prospect with confidence, listen to their needs, and provide a customized solutio... ... Read more

    $6.99 USD or Free with Kobo Plus

  • Women’s Work in Public Relations

    The experience of women’s everyday lives in public relations roles across the world is under-recorded and under-explored. While the body of knowledge which explores public relations and corporate communications is growing, research that seeks to understand the working lives of women in promotional cultures is still limited. This collection prioritises women’s experiences and histories to ... Read more

    $90.99 USD

  • Communicating Climate

    How to Transmit Your Climate Message and Avoid Greenwashing

    by Eleanor Ross ...
    Businesses can no longer afford to stick their heads in the sand. The time to act is now. Cities are becoming unliveable, triggering migration patterns and resource shortages, in turn causing civil wars and conflict. Natural disasters like hurricanes and wildfires are simply becoming known as ‘weather’, and biodiversity is disappearing from our very eyes. The fact is, we won’t have a planet to do ... Read more

    $27.99 USD

  • Public Relations Management

    by Eli Jr ...
    In this book Public Relations Management, delve into the intricate world of Public Relations and unlock the secrets to successful communication and management strategies. Covering a diverse range of topics within the PR realm, this billion-dollar masterpiece is a must-read for aspiring PR professionals, seasoned experts, and anyone curious about the power dynamics of public perception and ... Read more

    $10.00 USD or Free with Kobo Plus

  • Strategic Writing

    Multimedia Writing for Public Relations, Advertising and More

    This eBook+ version includes the following enhancements:Pop-up definitions to explain terminologyLive links to external research and real-world examplesInteractive quizzes featuring multiple choice, true false, and fill-in-the-blank questions.Featuring examples of strategic writing throughout the book, this practical, multidisciplinary text takes students through the fundamental concepts, genres, ... Read more

    $105.99 USD

  • Strategic Planning for Public Relations

    The seventh edition of Strategic Planning for Public Relations maintains its status as a leading text to guide students in developing successful public relations campaigns.Deborah Silverman and Ronald Smith bring their experience as instructors and public relations professionals to the book, providing clear, step-by-step guidance on how to plan and implement strategic communications campaigns. ... Read more

    $94.99 USD

  • Beginning Personal Branding

    by Michael Beebe ...
    The purpose of this book is to be a starting point for your brand, not your end point. I am not trying to make you a branding professional, but to help you get a good overview and to help you direct and figure out where you need to start. I don’t discuss strategy so much. Strategy changes. I am giving an overview. Each small section can have an entire 400 page book written about it and while I ... Read more

    $7.99 USD

  • The Virtual Voyager: Unlocking the World of Travel Writing From Your Living Room

    In the enthralling pages of "The Virtual Voyager: Unlocking the World of Travel Writing From Your Living Room," Gary Covella, Ph.D., welcomes you to a world where the cozy confines of your living space effortlessly blend with the vast, thrilling expanse of the globe. Imagine setting off on a global adventure without the need to pack or face the chaos of airport security. This isn't just a dream; ... Read more

    $9.99 USD or Free with Kobo Plus

  • Brand Together

    Six Principles of Successful Brand Partnerships

    by Brett Ryan ...
    Brand partnerships cut through the noise of modern-day marketing to drive billions of dollars of consumer preference, but hardly anyone talks about them. A practical, digestible, principle-based guide for developing strong brand partnerships has never existed... until now.Brand Together presents a principle-based approach for developing successful brand partnerships. By analyzing dozens of brand ... Read more

    $9.99 USD or Free with Kobo Plus

  • The Smart Impression Elevate Your Image, Amplify Your Impact

    by Ralph Santos ...
    Introducing "The Smart Impression Elevate Your Image, Amplify Your Impact" – your ultimate guide to making a remarkable impression in every aspect of your life! This transformative book goes beyond surface appearances, delving deep into the principles and strategies needed to project authenticity, confidence, and professionalism.Discover how to master the art of creating a lasting impression that ... Read more

    $4.95 USD or Free with Kobo Plus

  • J.D. Ponce on Adam Smith: An Academic Analysis of The Wealth of Nations

    Economy Series, #4

    by J.D. Ponce ...
    Series Book 4 - Economy Series
    This exciting essay focuses on the explanation and analysis of Adam Smith's The Wealth of Nations, one the most influential works in history and whose understanding, due to its complexity and depth, escapes comprehension on a first reading.Whether you have already read The Wealth of Nations or not, this essay will allow you to immerse yourself in each and every one of its meanings, opening a ... Read more

    $5.99 USD or Free with Kobo Plus

  • How to Get on Podcasts: Cultivate Your Following, Strengthen Your Message, and Grow as a Thought Leader through Podcast Guesting

    How to leverage podcast guesting to elevate yourself as a thought leader, generate more revenue, and promote your business—all for little to no costThe explosion of social media, AI-enabled online advertising, and the overall cacophony of the internet has made it harder than ever to connect a message with an audience. One of the most powerful emerging tools for cutting through that noise is being ... Read more

    $17.99 USD

  • Corporate Communication

    Concepts and Practice

    Corporate Communication: Concepts and Practice—a comprehensive and engaging textbook—helps in understanding the underlying concepts and real-life strategies of communication in modern-day corporate set-ups. One of the youngest management disciplines, corporate communication is used by companies to position themselves to the outside world in a highly competitive business environment and to build a ... Read more

    $48.99 USD

  • To Lead by Obeying

    The Political Lessons of Mexican Neo-Zapatismo

    Series Book 40 - Latin America
    This book develops the main political lessons that the Mexican Neozapatismo movement brings us, in its almost 30 years of public life. Thus, beginning by defining the singular concept of Autonomy that the Neozapatista movement proposes, different from legal, anthropological or political definitions, and conceived as real global autonomy. Then the content of the Neozapatista oxymoron ‘Mandar ... Read more

    $53.99 USD

  • Summary of how to know a person

    The art of seeing others deeply and being deeply seen

    by Chisom Eva ...
    This is a summer of the book "How to know a person" "The art of seeing someone deeply and being deeply seen" . This is not to replace the main book but to encourage the reader to get the main book. Please read through this summary book carefully put together by Eva Maris and then go for the main book. Thank you. ... Read more

    $5.99 USD or Free with Kobo Plus

  • The Airdrop Masterclass

    "The Airdrop Masterclass" by Miles Harrington is an indispensable guide for anyone venturing into the world of cryptocurrency airdrops. This comprehensive book provides an in-depth exploration of airdrop strategies, evaluation techniques, and practical tips for participation, making it the go-to resource for both novices and experienced crypto enthusiasts.At its core, the book demystifies the ... Read more

    $11.95 USD or Free with Kobo Plus

  • Green Marketing and Entrepreneurship

    by Arne Nygaard ...
    This comprehensive book reveals the intricate interplay between entrepreneurship, strategy, and marketing management in the context of sustainability. The book champions the green shift within businesses and organizations, equipping both companies and consumers with the knowledge needed to make well-informed decisions that drive positive market transformations. Providing a holistic understanding ... Read more

    $98.99 USD

  • Public Speaking with Confidence

    From Insecure to Extraordinary Speaker. Practical Persuasion, Body Language, and (Non) Verbal Communication Techniques to Craft Engaging and Effective Speeches

    by Logan Mind ...
    Discover the Art and Science of Powerful Public SpeakingDo you feel your heart racing at the thought of standing in front of an audience?Are you haunted by the fear that your message won't be received as intended?Or perhaps you're looking to leave a lasting impression but don't know how?Public Speaking with Confidence is here to transform you into an extraordinary speaker.Gone are the days ... ... Read more

    $9.99 USD or Free with Kobo Plus

  • Master The Media

    The Step-By-Step Guide to Elevating Your Brand On Air, On Camera and On Stage

    by Zakiya Larry ...
    Elevate Your Brand to Reach a Wider AudienceAmbitious brand leaders, founders and entrepreneurs are beginning to discover that the best path to credibility, influence and elevation is through strategic media opportunities.In Master The Media, awarded industry veteran Zakiya Larry shares a comprehensive roadmap to empower you to confidently navigate the intricacies of media. Through a step-by-step ... Read more

    $9.99 USD