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A completely revised edition of the must-have resource forincreasing your nonprofit's bottom line

This thoroughly revised and updated edition of the best-sellingbook The Ask is filled with suggestions, guidelines, anddown-to-earth advice that will give you the confidence to askanyone for any size gift, for any purpose. Written in winninglanguage, filled with sample dialogues, and offering a wealth oftips and tools, this book addresses common mistakes made whenasking and shows how to correct each mistake, providing guidanceand direction on how to make a great ask.

  • Offers step-by-step guidance for learning personal solicitationskills
  • Filled with real-world tools and techniques for raising moneyor support
  • Contains advice for overcoming situations such as hesitating toask for money and following through on the ask
  • Written for fundraisers from any size organization

Includes information on how to apply asking skills to afundraiser's personal and professional pursuits.

Note: CD-ROM/DVD and other supplementary materials arenot included as part of eBook file.

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