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Synopsis

From the Social Enterprise Alliance, the organization dedicated tobuilding a robust social enterprise field, comes Succeeding atSocial Enterprise. This practical guide is filled with the bestpractices, tools, guidance, models and successful cases for leaders(and future leaders) of social ventures and enterprises. Agroundbreaking work, it brings together the knowledge andexperience of social enterprise pioneers in the field and some oftoday's most successful social entrepreneurs to show what it takesto implement and run an effective social venture or organization.Succeeding at Social Enterprise focuses on real life examples,lessons learned and the core competencies that are needed to run asocial venture in a nonprofit, highlighting such skills as managingand leading, business planning, marketing and sales, andaccounting.

Praise for Succeeding at Social Enterprise

"This is a must read for anyone starting or growing a socialenterprise. The lessons learned offer valuable, practical and realinsights from pioneers in the field. The frameworks and toolspresented can be implemented immediately to help drive success andexpand your social impact."
Kriss Deiglmeier, executive director, Center for SocialInnovation, Stanford Graduate School of Business

"By successfully weaving together the best thinking and advicefrom a diverse set of our field's leading experts andpractitioners, Succeeding at Social Enterprise will be the new'must have' handbook for Social Enterprise."
Jed Emerson, www.BlendedValue.org

"This is a timely book needed for a movement that's taking off.The leading thinkers and top practitioners in this book maketoday's pressing issues clear to both the novice and theexperienced social entrepreneur."
Kevin Jones, founding principal, Good Capital

"Written by the nation's leading experts on starting, buildingand leading a successful social venture, this book is a profoundlyimportant contribution to the growing body of literature on socialentrepreneurship. No other book brings to bear this kind ofbusiness experience, practical advice and wisdom on the challengesof creating and sustaining a social enterprise."
David Roll, founder, Lex Mundi Pro BonoFoundation

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