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The easy way to successfully run a profitable restaurant

Millions of Americans dream of owning and running their own restaurant — because they want to be their own boss because their cooking always draws raves or just because they love food. Running a Restaurant For Dummies covers every aspect of getting started for aspiring restaurateurs. From setting up a business plan and finding financing to designing a menu and dining room you'll find all the advice you need to start and run a successful restaurant.

Even if you don't know anything about cooking or running a business you might still have a great idea for a restaurant — and this handy guide will show you how to make your dream a reality. If you already own a restaurant but want to see it get more successful Running a Restaurant For Dummies offers unbeatable tips and advice for bringing in hungry customers. From start to finish you'll learn everything you need to know to succeed.

  • New information on designing re-designing and equipping a restaurant with all the essentials—from the back of the house to the front of the house
  • Determining whether to rent or buy restaurant property
  • Updated information on setting up a bar and managing the wine list
  • Profitable pointers on improving the bottom line
  • The latest and greatest marketing and publicity options in a social-media world
  • Managing and retaining key staff
  • New and updated information on menu creation and the implementation of Federal labeling (when applicable) as well as infusing local healthy alternative cuisine to menu planning

Running a Restaurant For Dummies gives you the scoop on the latest trends that chefs and restaurant operators can implement in their new or existing restaurants.

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