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Synopsis

The Vikings' approach to deal with uncertainty and turn it around so the risk becomes an opportunity has a relevant message in the today's economy. Globalization is one of the major challenges of our age, but it is not a new phenomenon. The Vikings developed successful leadership strategies that made them superior to deal with decision making under uncertainty. The Viking had the ability to balance the need for individual freedom and unified collective action with the mutual benefits for everyone involved. The Vikings had a unique approach to leadership that inspired, maximized, and utilized the opportunities. Today's corporate approaches of dealing with volatility and uncertainty are not viable routes to success, because they are reactive, rigid, and driven by an accumulated knowledge of the past.

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