Explore the intersection of technology and identity
Does technology cause a shift in how we perceive ourrelationships and ourselves?
To find the answer, global communications leader Alcatel-Lucentcommissioned an extensive research study. Subjects crossedgeographic, generational, socioeconomic, and cultural boundaries.Hundreds of hours of documented observation and interviews withreal people led to the fascinating conclusions in these pages.While technology will never define us, this study reveals howprofoundly it influences the way we define ourselves.
The 3-P Model of Identity
Presentation: The Mirror Image
Protection: Exposing the Blind Spots
Preference: The (Un)Conscious Filter of (In)Finite Choice
The Universal Laws
The Law of Learned Helplessness: Failure Is the OnlyOption
The Law of Illusion: Lie to Me
The Law of Recall: Taking It from the Top
Rationalization: Finding Harmony in the Discord
Identity through the Life Stages
Teenage Growing Pains
Emerging Adulthood: In Search of the Ideal
The "Meet" Market
The Parent Puzzle
The Midlife Rebirth
Who Are We Becoming?
Whether your interest lies in sociology, psychology, marketingor technology, Identity Shift examines the impact of living in anage where virtually all of our personal information andinteractions with others can be available with the click of amouse.
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