Business Planning for Beginners starts by examining the necessity of having a plan. Then it covers the preparation of the components of a business plan:
- The operational plan
- The marketing plan
- The advertising plan
- The Internet plan
- The human resource plan
- The strategic plan
It shows readers how to determine their financial requirements and then bring everything together as a final business plan.
This book reviews some popular software that can help in the preparation of a business plan. It then recommends ways of printing the plan and how to use it as a financing document. It makes suggestions on ways to present your plan to potential investors or lenders.
Finally, it recommends that progress be monitored and how to treat the plan as a dynamic document that can be changed as circumstances warrant.
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