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A definitive guide to the growing field of behavioralfinance

This reliable resource provides a comprehensive view ofbehavioral finance and its psychological foundations, as well asits applications to finance. Comprising contributed chapterswritten by distinguished authors from some of the most influentialfirms and universities in the world, Behavioral Financeprovides a synthesis of the most essential elements of thisdiscipline, including psychological concepts and behavioral biases,the behavioral aspects of asset pricing, asset allocation, andmarket prices, as well as investor behavior, corporate managerialbehavior, and social influences.

  • Uses a structured approach to put behavioral finance inperspective
  • Relies on recent research findings to provide guidance throughthe maze of theories and concepts
  • Discusses the impact of sub-optimal financial decisions on theefficiency of capital markets, personal wealth, and the performanceof corporations

Behavioral finance has quickly become part of mainstreamfinance. If you need to gain a better understanding of this topic,look no further than this book.

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