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There are a lot of how to be in the media books out there. This one stands out from all the others on the bookshelves. It has to, because 99 THINGS YOU WISH YOU KNEW BEFORE MAKING IT BIG IN MEDIA is about doing just that! It's about chasing your dream and not letting anyone tell you to sell shoes instead. It's about how to be better than the next person at the press conference, on the scene of a local fire, in the press gallery, in the studio or the anchor desk. This book is about attitude! It's about determination! It's about sacrifices! It's about doing something you'd do for free but get paid to chase your dream. It's about that fire in your belly that won't let you sleep nights until you get your chance to entertain and tell a story. This book is about feeding that desire to see your byline in print, to hear your voice on the radio or see your face on TV. It's about being successful behind the scenes when told you don't have the voice for radio or the face for TV. It's about tapping into your inner strength and talents you were born to exploit and ignore those around you who have no faith in what you know you can do. 99 THINGS YOU WISH YOU KNEW BEFORE® MAKING IT BIG IN MEDIA is not a look at me I'm a star and you're not kind of book. It's about how Steve Kowch channeled his passion, attitude, determination, luck and commitment to being a story teller and making others shine managed to stand above the crowd. This book was 40 years in the making. 99 THINGS YOU WISH YOU KNEW BEFORE MAKING IT BIG IN MEDIA is your short cut to gaining that experience.

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