Xenophobe's Guide to the Japanese
by Sahoko Kaji
Go beyond the etiquette to uncover the real nature of the people of the rising sun.
"For all the apparent worship of the way of the warrior, being yasashii, which means being gentle, tender, caring, yielding and considerate, is very important in Japan. Asked what a Japanese values most in a potential spouse, both sexes tend to put being being yasashii at the top of their list of desirable virtues. The concept is even applied to the inanimate. For instance, a car or shampoo can be yasashii to you, to the eye, and to the environment."
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World Passport for Global Managers - The comprehensive guide to style, manners and etiquette in different cultures
- Oval Books, May 2010
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