The Ultimate Marketing Toolkit: Ads That Attract Customers. Blogs That Create Buzz. Web Sites That Wow.
by Paula Peters
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From e-mail to YouTube, Facebook to webvertising--the tools of marketing have never changed so quickly. Now marketing professionals can ensure their business has the best marketing plan, supported by the most cutting-edge techniques. This book gives marketers what they need to make their businesses thrive. In simple, nontechnical language, Paula Peters shows professionals how to use marketing tools like:
- Blogs and blogging
- Pay-per-click advertising
- Search engine optimization
- E-mail offers
- F+W Media, June 2009
- Download options:
- EPUB 2 (Adobe DRM)
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