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This is the eBook version of the printed book.

This Element is an excerpt from The Truth About Making Smart Decisions (9780132354639) by Robert E. Gunther. Available in print and digital formats.

Why even the wrong decision is better than none at all!


A Swiss army unit was hopelessly lost during survival maneuvers in the Alps. It was cold. They had limited food. Then a soldier found a map. They followed it and found base camp. Later, they discovered it was a map of the Pyrenees, not the Alps. If they hadn’t found it, they might’ve spent days waiting for help. Instead, they walked out. When all else fails, do something!

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