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Synopsis

This book takes you up-close and personal with sixteen of the best marketing minds in the country. Collectively they have added billions of dollars to the bottom lines of businesses. Now, in one place, you can discover all of their secrets and tap into the same knowledge that others pay thousands of dollars to learn.

IN THIS BOOK YOU WILL DISCOVER...

Specific questions you need to ask to create a powerful marketing plan.
How to build a market-leading brand without having to pay for advertising.
A step-by-step formula to create joint ventures with large multinationals.
The latest tips to become number one on Google and generate serious web traffic.
How to tap into the power of the media and generate loads of free exposure.
Insider tips to receive an endless amount of targeted referrals.
And over 100 other low-cost marketing strategies that really work.

FEATURING WRITTEN MATERIAL BY...

Andrew Griffiths, Michelle Gamble and Jane Toohey, William Scott, Shaun Stenning, Dr Marc Dussault, Darren Stephens, Margaret Butler, Brett McFall, Stuart Gordon, Kerwin Rae, Malcolm Auld, Sharon Tieman, Scott Wilson, Tony Gattari and Mal Emery.

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