Mission Statement - Example
by Gordon Owen
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‘Vision’ is linked to, but not the same as, ‘Mission’. There are various, differing views about the usefulness of either of these, and quite what they mean. A broad interpretation could be that a vision for a voluntary organisation is about what they want to see change in their diverse community properly determined on evidence based need.
‘Mission’ is how the organisation will contribute and deliver towards that but also a statement of its current key roles in broad terms.
Some organisations get terribly bogged down in trying to agree a common set of values. This could be seen as writing down the culture of the organisation in concrete terms, when in fact it is something that is 'lived and experienced', and is bound to change with people and changing needs + priorities over time.
- iGO eBooks, May 2013
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