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Synopsis

Starry eyed entrepreneurs often ask me, "What's the formula for success?” After they hear whom Ive worked for and the companies Ive developed, they want the holy grail of business — extraordinary financial wealth. Each walks away dejected when I frankly admit, “Theres no formula.” As a boy, I made a misguided vow that propelled me into becoming an “ice man” in the corporate world, a man who didnt care for anything but his own advancement. I was a high level executive at General Mills, PepsiCo, Frito Lay, TacoBell, and Disney. I helped build a company worth billions (MFS), and was a founder of another (Level 3 Communications) worth over 100 billion. In fact, the Internet largely sits on that companys infrastructure. But at the height of my career, tragedy struck . . . and a terrible, wonderful decision had to be made. If you want to understand the underlying core values of success, my journey will assist you. If you have been debilitated by pain, my story will bring comfort. If you are an executive that thrives on business but are thirsting for more, this book may be your story as well. I cant give you the formula for success, but I can show you how to live a life of relentless purpose . . . which may or may not include profound wealth.

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