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Synopsis

Dorrell opened his gallery in 1991, and has been advancing artists careers on a national level ever since. This is an updated edition of his original book, covering critical subjects that he didn't before and expanding on others, written in the same honest tone. With clients such as Warner Brothers and H&R Block, Dorrell knows how to land the big deals, as well as how to win the trust of private collectors. He presents the information so that any artist can follow the steps laid out in this book, and begin assembling a career that works. With sage advice, humor, and a host of anecdotes, Dorrell keeps you engaged through each chapter. Whether instructing on how to get your work into a gallery, or how to handle self-doubt, he knows his ground. He also tells the story of his gallery’s shaky start, from his initial failures to his many successes. Having survived the Great Recession, Dorrell provides many first-hand observations on the culture of greed and corruption that brought it about, and how that relates to artists as well. Regardless of your place in the arts, you will benefit from the real-life guidance of this work.

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