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Synopsis

Best practices, practical advice, and design ideas forsuccessful ecommerce search

A glaring gap has existed in the market for a resource thatoffers a comprehensive, actionable design patterns and designstrategies for ecommerce search—but no longer. With thisinvaluable book, user experience designer and user researcher GregNudelman shares his years of experience working on popularecommerce sites as he tackles even the most difficult ecommercesearch design problems. Nudelman helps you create highly effectiveand intuitive ecommerce search design solutions and he takes aunique forward-thinking look at trends such as integratingsearching with browsing to create a single-finding userinterface.

  • Offers much-needed insight on how to create ecommerce searchexperiences that truly benefit online shoppers
  • Juxtaposes examples of common design pitfalls against examplesof highly effective ecommerce search design solutions
  • Presents comprehensive guidance on ecommerce search designstrategies for the Web, mobile phone applications, and new tabletdevices
  • Shares the author's years of unique experience working withecommerce from the perspective of the user’s experience

Designing ecommerce Search is mandatory reading if youare interested in orchestrating successful ecommerce searchstrategies.

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