More titles to consider

Shopping Cart

You're getting the VIP treatment!

With the purchase of Kobo VIP Membership, you're getting 10% off and 2x Kobo Super Points on eligible items.



Housebuilding and the New Homes Market: A Survey

This widely used business managerial and economic study provides a detailed account of housebuilding and the new homes market. It covers the factors affecting company growth, competitiveness, and innovation. The book surveys general industrial-commercial trends and issues and reviews significant technical-product developments. Finally, it analyses key influences on demand, prices, and business success in the main new homes submarkets as well as the market as a whole.

On the commercial side, housebuilders face certain inherent on-going difficulties. They are in constant competition with the suppliers of a massive stock of used homes. To succeed, they must supply new dwellings that are in better locations, more satisfactory in terms of size, space and amenities, better looking, sturdier-built, and altogether better value for money than older used properties. The comprehensive scope and high quality of analysis of Housebuilding and the New Homes Market makes for a superior publication. As an investment in high-grade industrial-commercial research, it is impossible to go wrong with.


1. Housebuilding and the New Homes Market: an Overview

Business-economic, managerial, political-legal, and other trends and issues in housebuilding* Company growth and performance* Technology, production, and innovation* Markets and marketing*

2. Housebuilding and Land (1): Economic Aspects

The growth in importance of land in total housebuilding costs* Land supplies, demand, and prices* Factors affecting housebuilders' demand for land* Statistical data and forecasts*

3. Housebuilding and Land (2): Political and Legal Influences

Political and legal influences on the supply of land and housebuilding: an overview* Urbanization controls and their negative effects* The costs of the Green Belts in the UK: statistical data* Proposals for liberalizing reform of the planning system* Contrasts between Britain and the United States*

4. Housebuilding Materials and Components

Prices and demand trends* The major products* Recent supply-side changes and improvements*

5. Labour, Employment, and Training

Labour shortages and recruitment problems in housebuilding: firms' responses to them* Changes in employment patterns and skill requirements* Recent advances in training methods*

6. Financial Investment, Company Growth, and Profitability

Housebuilders' demand for finance: changing requirements* The main sources of investment finance* The major factors affecting the growth, performance, and profitability of housebuilding firms*

7. Size of Firms, Economies of Scale, and Diversification

The size of housebuilding firms in the UK* Economies of scale and diversification: benefits, costs, and risks* Case studies*

8. Technological Development, Production Organization, and Product Innovation

Traditionality and innovation in housing products and housebuilding methods* Modern low-cost housebuilding techniques in Britain and overseas* Recent advances in materials and methods* The GE Plastics model house* Computerization and JIT*

9. The New Homes Market, Demand, and Prices

Market-economic influences on firms' outputs, growth, and profitability* Regional variations* Housing market recession: causes, consequences, and firms' responses* Sources of new housing demand* The homes improvement market*

10. Marketing New Homes

The main house selling points* Housing sub-markets and women's role in new homes buying* House prices and value-for-money* Quality control and assurance* Design and aesthetic appeal* Selling first, building later* Spaciousness and facilities, fixtures, and fittings in new homes marketing*

11. Sub-Market Trends

The main housing sub-markets and sub-market trends* Local-regional sub-markets* Buying versus renting* Marketing different types of housing product to different types of household consumer* Retirement housing*


Ratings and Reviews

Overall rating

No ratings yet
5 Stars 4 Stars 3 Stars 2 Stars 1 Stars
0 0 0 0 0

Be the first to rate and review this book!

You've already shared your review for this item. Thanks!

We are currently reviewing your submission. Thanks!


You can read this item using any of the following Kobo apps and devices:

  • IOS