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Synopsis

This is about simple golden rules to achieve higher customer experience and loyalty. The organisations worldwide adopt many mechanisms for improving customer services. However most of the approaches lack some basic designing. This book advises with various user cases how a perfect service setup can be created. The target is to achieve a result of utmost customer experience and converting target customers into loyal customers. The aspects of VOC ( Voice of customer ) and SIP ( Service improvement plan ) is explained with deploying in ease. The approach based on promoters score have few weakness . Those are also explained with alternative methodologies.

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