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In this new edition of her award-winning book, Jamie Lynn Cooke explains the principles of Agile, shows why it works, and demonstrates how to use Agile to significantly increase productivity, quality, and customer satisfaction in any industry.

It shows how Agile approaches can give you:

  • A faster, more flexible and highly responsive framework, allowing your organisation to leverage internal and external changes more quickly.
  • Significantly more efficient use of resources and time, freeing up staff for greater innovation and value creation.
  • Direct stakeholder engagement, resulting in better customer relationships and more compelling product development.

Written for managers and business professionals, the book presents a range of proven Agile methods including Scrum®, Kanban, Feature Driven Development™ (FDD™) and the Dynamic Systems Development Method® (DSDM®) in clear business language.  The author then devotes a chapter to each of the 12 Agile principles that make these approaches consistently successful, and details how to use these methods to tackle the core challenges faced by every organization.

The book concludes with in-depth case study that compares Agile with traditional approaches for achieving three common business objectives, followed by step-by-step guidelines to making Agile work for your organization, and a range of resources for further reading.

Read this book and learn how to unleash the potential of Agile in your organization.


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